The current condition of the timeshare industry may not be that good. As characterize by low sales and many owners trying to get out of their timeshares, this industry is severely affected by the recent economic meltdown. However, ARDA or The American Resort Developer’s Association created a time capsule to be opened in 2019. This capsule contains the thoughts, opinions and predictions of industry folk on where this industry will be in the future.
This is also in celebration of ARDA’s 40th anniversary as well as preparation for their 50th anniversary ten years down the line. First, it was predicted that independent resorts will become more independent. Currently, many independent resorts rely on third party marketers to generate tours for them. Because of downturns in the market and third party suppliers going out of business, independent resorts begin to generate their own tours.
There are also timeshare marketing improvements in the future. The latest timeshare marketing software like Whitecap provides a resort the ability to leverage online marketing channels to find the perfect potential buyers. Such ability to target potential qualified tours will continue to improve as we expand within these online marketing channels.
On the other hand, timeshare management software improvements are also expected. Timeshare Management softwares such as Quick Merlin will continue while social networking like Facebook provide millions of users the ability to easily keep track of their social groups.
The timeshare industry may be on a struggle today with plummeting sales and owners trying to get rid of their units. Some of these owners even hire a timeshare transfer company such as the Transfer Smart just to get rid of such property. However, as ARDA predicts the future of this industry, it looks like a bright tomorrow utilizing the latest of technology for its continuing improvements and expansion.