With the recent economic downturn, we expect a much aggressive selling tactics for the timeshare companies. The current economic condition decreased the timeshare sales and made some owners try to get out of their timeshare contracts. In Costa del Sol, timeshare touts are always on the lookout in trying to sell to any holiday maker. However, with the Unfair Commercial Practices Directive, these intense marketing tactics will have to be cleaned up.
Usually, the timeshare touts hang around the sea front and bus station in Fuengirola waiting for vacationers to stop and accept one of their scratch cards. But as police are starting to enforce the strict marketing laws laid out in the directive, these touts are slowly disappearing. The Unfair Commercial Practises Directive was brought out around the end of last year. It was being enforced throughout Spain and the Canary Islands last March of this year as an attempt to clean up the entire timeshare industry in Europe and give it a much more professional image. With the said directive, the visitors of Costa del Sol will be able to walk along the sea front without being stopped by touts to get them to go on another five hours of hard sell timeshare presentation.
Many owners are trying to get rid of their timeshares nowadays while some even hire a timeshare transfer company such as the Transfer Smart just get rid of such property. With this, and with the decrease in sales for timeshares, most timeshare companies go on unreasonable selling techniques that might give a bad impression for any tourist spot. With the said directive, the genuine and legal timeshare companies will have to find different methods of getting someone to look at their resorts and products while the illegal timeshare companies will be forced out of business.